In 2013, Jamie started a radio show called The Jamie Meloni Real Estate show which aired Mondays at Noon on Tampa Bay's 1250 WHNZ. Then on February 2nd, 2015, he launched the 5 day a week live program, That Business Show which aired for two years from 7am to 9am each morning on 1250 WHNZ. In March of 2017, the program moved to an online web based television show and new episodes aired each morning (pre-recorded) at www.ThatBusinessNetwork.Com with Thursdays being The Real Estate Edition of the program. The program was ended in October 2017 but past episodes remain online to listen to. Jamie has interviewed over 1100 different business professionals and has a vast network of contacts across Tampa Bay and the Country as a result of the radio show / podcast and his extensive success in Real Estate sales. Learn more about the show at www.ThatBusinessNetwork.Com!
What’s trending on social media for 2017 was the focus of this edition of #WhatsTrending on #ThatBusinessShow. Our guest, Matt Ashwood, is our social media specialist and is always available to answer your social media questions at www.mattashwood.me!
Twitter was the focal point of the opening segment. We learn that Periscope, once a revolutionary product, is being phased out of Twitter and that Twitter is a bit behind some of the other social media networks. Regardless of its place in social media, the platform is an excellent resource for business owners to easily build a community specific to their product or service. For the older generation, the buy in to Twitter has been a bit longer than the youth. Sending “tweets” just sounds funny and it did not appeal to many in business early on. Others though saw opportunity and began to build large followings and that became their community that they then sold their products back to. It became an online marketers dream!
So how did they build those huge follower lists? Are they that influential that everyone leans on their every tweet? Not really, they learned the programs to automate / delegate the process of follower building and let time do the rest. Jamie spent a fair amount of time this past weekend studying and learning some of the finer details of Twitter and picked up 500 followers as a result. Simple things like using hashtags convert into followers almost immediately. It is important to recognize though that those followers gained by the use of hashtags are easily lost if you do not follow them back. They are using programs that monitor who follows them back and will give you about a 5 to 10 day window on average to follow back. Otherwise they mass delete all their non-followers. This is why you see many people with lots of followers, have similar numbers with who they are following (excluding public figures, they are in a category all their own).
Filetype: MP3 - Size: 23.23MB - Duration: 25:23 m (128 kbps 44100 Hz)
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