That Business Show 2.0 is a daily online videocast and podcast that speaks with entrepreneurs and business professionals about business building tips and aims to give the listeners tools, tips and resources to grow their own business. Find it online each morning at www.thatbusinessnetwork.com from 9am to 10am M-F EST.
On this edition of #FocusFriday, we were joined in studio by Fran Powers, Founder of Powerstories Theater. Located at 2105 W Kennedy Blvd, this theater has been in business for over 15 years now. Fran shares with us how she was feeling stuck in life and a bike ride from Seattle to D.C. inspired her to launch her business and it was the power of storytelling which was the focus of the program today. Believing that all entrepreneurs have a story behind their brand, Juliann works to bring that story out of the leaders she works with and Fran highlights the power of stories in her theatrical productions at Powerstories. Focus on the “why”, not the facts and figures is a key takeaway from this segment. Consumers are moved to buy when you inspire them emotionally, and oftentimes, you why will help connect you to their motivations too because we are all connected in similar ways and capacities. Stories also help consumers engage and connect with the service provider and the stories work to validate user experiences too. Powerstories central mission is to inspire and guide young women in their teenage years to find their purpose and story in life to keep them focused on a happy and fulfilling life filled with success and in 2010, Powerstories Theatre won The National Arts and Humanities Youth Program Award which is the highest award in the nation presented by the Federal Government. It was presented to Fran at the White House by First Lady Michelle Obama. In 2011 Powerstories won the WEDU award for Artistic Excellence and in 2013, Fran was honored as a Community Hero by the Tampa Bay Lightning. All productions have sponsorship opportunities too and volunteers are always welcome. Their next production is called “Vote?” and will run from October 20th to November 6th and is about an 18 year old woman who is registered to vote but has no intention of casting a ballot. The play works to inspire our younger generation to get involved in our political system and does this by invoking a series of past historical events and showing their importance to all who came thereafter. Tickets for the event are $20 and can be purchased online at www.powerstories.com and please help us continue the conversation at the Facebook group Focus Fridays where a poll is up asking you about your propensity to vote, are you apathetic about voting? Let us know online here!
Filetype: MP3 - Size: 17.5MB - Duration: 50:59 m (48 kbps 16000 Hz)
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